South Korean tech behemothic Samsung revealed a new smart TV lineup with an integrated nonfungible token (NFT) platform. Samsung's 2022 smart TVs such as Micro LED, Neo QLED and The Frame will take an NFT Platform app that can exist used "for discovering, purchasing and trading digital artwork," co-ordinate to an announcement on Monday.

"With demand for NFTs on the ascension, the need for a solution to today's fragmented viewing and purchasing landscape has never been greater," the company noted.

In 2022, the company aims to introduce the start smart Tv set NFT explorer and marketplace aggregator. The upcoming platform will enable viewers to browse and also trade NFTs without leaving the burrow. While it's unclear exactly which NFT platforms or marketplaces will be included for aggregation, Samsung promised its smart TVs volition not tamper with the image quality, keeping the NFT creator's pre-fix values.

Other than integrating NFTs in its products, the South Korean multinational conglomerate has been actively investing in NFT and metaverse projects through its venture uppercase arm, Samsung Next. On Midweek, the business firm participated in an investment round for a metaverse gaming platform.

Aside from Samsung, other big companies accept also boarded the NFT railroad train. Back in July 2022, Coca-Cola got into NFTs for charitable purposes. A calendar month later, Visa purchased a "CryptoPunk" NFT for $150,000.

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Meanwhile, digital art collections and digital collectible NFT sales dominated last year, comprising 91% of full NFT sales. Every bit the sales rise, more and more NFT- and metaverse-based companies are raising significant amounts to fund their projects. Blockchain gaming companies also raised more than a billion dollars in investments concluding year.